Now that you are aware of the importance of business signage and the rules of designing one, it is time to talk about the different types of signage styles that you can use to spice up your signage game. The goal is always to create an impression that your business is professional, and customers can trust you to deliver. In the below types, you need to choose the one that best works for you as some can be industry-specific. Without further dillydally, let’s get to it:
Elevated business signage is professional and placed where everyone can see. Signage can contain your contact and address information, among other things. Under this category, we can’t lack to mention 3D signs, which are robust and easily noticeable. Customers appreciate this type of signage in offices or outside. Elevated business signage is, therefore, a must-try for your business.
Window decals and vinyl lettering are the most affordable types of signs. It is essential that your window faces the street and has excellent visibility. They will attract more foot traffic boosting your business. Also, the window decals and vinyl lettering are easy to remove and change. You can display your services, prices, special offers, etc.
Neon signs are lively and can be used both at night and during the daytime. Their fun aspect makes them restricted to specific industries such as the accommodation industry for motels and entertainment industry for clubs. For this reason, neon signs require thorough research and analysis of how it will impact your business before choosing them. Otherwise, they will send the wrong message and chase away your clients.
Directional pointers are everywhere. When used for business, they put customers’ minds at ease since they can find your establishment without making several rounds in town. They are helpful traditional “GPS” that is great, mainly if you relocated or it’s a new business.
They are yet other signs that one ought to evaluate how well they will work for individual businesses. For the most part, they are suited for a company that has frequent changes for the customers, making them perfect blackboards. A good example is restaurants that have daily specials, or a boutique with regular sales discounts. Additionally, A-frame signs are mobile, giving you the freedom to place them wherever you like.
As you can see, some of these signs aren’t suitable for all businesses. We recommend getting in touch with our experts to determine which sign works best for you.