Signage is the most powerful marketing tool that brings your brand to life. Similarly, when you conduct an event, signs determine your brand’s success. So it would be best if you had event signs compelling enough to attract foot traffic, vehicle traffic, or both. Therefore, your event signs must be undeniably catchy. Most importantly, your event signs must give a positive impression or attitude to drive traffic to your venue site. The good thing is you get to select from a wide array of event signs that fit your budget and requirements.
Here’s the list of different types of event signage that you can use for any indoor or outdoor event:
- Event banners and banner stands
- Feather banners and pole banners
- Event parking signs
- Event graphics and display
- Custom tabletop signs
- Floor graphics
- Vinyl lettering and wall graphics
- Custom trade show booths
- A-frame signs and wayfinding signs
- Staircase and elevator wraps
- Indoor plastic signs
What Makes a Successful Event?
The first step in making any event a grand success requires careful planning. You need to understand the goals behind conducting any event. So be it a promotional or an awareness event, you need to plan accordingly. Your signage plays a huge role in the success of your event. From providing and guiding guests to the venue to promoting and strengthening your brand, any event’s performance depends upon the proper execution of signs.
Why Is Signage Important for Events?
Signage is the first thing people notice to know about your event or brand. Hence, signs are mandatory in hosting any event. Firstly, you need to spread the word about your event. People need to recognize and understand your brand before they plan to attend your event. Thus, your signage should be the face of your brand to attract people into potential customers. Secondly, you must effectively direct the traffic to your event site. So if you want to make your event a memorable one, you must achieve higher attendance. Finally, your signage is an essential marketing tool to promote your brand and generate credibility. Specifically, event signs help to increase your brand awareness and exposure.
Budgeting Tips for Every Event
Whether you want to make it big or small, there is a sign for every budget. When you organize an event, your purpose and goals play a crucial role in shaping the budget. Depending upon your brand purpose, you get to select venues that attract your target customers. Accordingly, you can conduct events on open grounds or conference halls with big or small budgets.
Here are few tips that can help plan your event sign budget effectively.
- Assess and identify your event strategy
- Reassess past events
- Do some research on the current market trends
- Choose a venue that attracts your potential customers
- Strategically place your signs and banners
So are you planning to host an event in Tucson? Leave all your event sign strategies to Kachina Sign Center. Our professionals have the expert solution to design and create signs that fit any occasion.