Have you ever seen a pizza delivery car pass by in rush hour traffic and instantly crave a tasty slice? Or memorize the mundane details of the bumper stickers on the car idling in front of you in bumper-to-bumper traffic? If you have, chances are your costumer has as well. Vehicle graphics have proven to be the most effective form of outdoor advertisement, with visibility ranging from 30,000 to 70,000 views per day-per car! Here are some ways you can use vehicle graphics to drive in more business.
A Fleet of your own
If your business is really taking off, or if you are a corporation, you may consider buying a fleet of cars. Businesses that can benefit from this form of advertisement include delivery services, transportation services, sales representatives, and many other types. Having multiple cars increases your business’s visibility and gives your service a professional touch. There are certain regulations that fleet vehicles need to abide by depending on location, and financial planning for these vehicles should be part of the consideration process.
You can see it all over
Turning your vehicle into a moving tiger, tennis ball, rocket ship, you name it, can be a fun way to get your business’s name out there. Deciding on an image for a wrap can seem like a daunting task. In order to get the most out of your vehicle wrap, talk to a designer at Kachina Sign Center. They can help bring your vision to life in a way that won’t permanently damage your vehicle or send the wrong message. Although a vehicle wrap gives you a lot of advertising space, remember to keep it simple. Contrast with bright and subtle colors, and focus on a dominate image for your vehicle’s overall look.
If your business is just starting out, you may not be ready for an all over wrap or fleet cars. The first baby step you can take is adding graphics and lettering to your vehicle’s windows. Using vinyl print offs will give your car a professional look as opposed to car chalk and other DIY methods. Simply by adding your business’s name, logo, and phone number to your back window, you will see results. Working with a designer at Kachina Sign Center in Tucson, they can find the right lettering and image that is consistent with your business’s brand. Stop by today to discuss vehicle graphic options.